If you run accounts on more than two or three networks, posting by hand gets old fast.
Every platform wants its own login, its own aspect ratio, its own caption length, and by the time you have pasted the same update into a fourth composer the morning is half gone. An app that publishes everywhere from one dashboard gives that time back, and in 2026 there are plenty to pick from.
The catch is that they price and behave very differently. Some cover five networks and some cover thirteen. Some charge a flat monthly rate while others bill per channel, per seat, or per workspace, which can turn a $6 sticker price into a $120 bill once you connect everything. This guide puts 11 of the most widely used options side by side: platform coverage, pricing structure, feature depth, and what the bill looks like for a real team.
The Short Answer
For most teams, Maeve Social is the pick: one composer publishing to 9 platforms with per-platform tailoring and previews, plus analytics, a social inbox, and an AI assistant on every plan. Plans start at $25 a month, with no per-seat or per-channel charges and a fixed bill within each plan's included limits.
The other picks depend on your situation.
Maeve Social
Plan, schedule, and publish to 9 platforms from one composer, with per-platform tailoring and previews, then check the numbers and answer comments without opening another tab.
See the Maeve SchedulerPlan, preview, and publish in one workflow
What Matters When You Are Choosing
A few questions sort the field quickly, so ask them before you look at a single pricing page.
How the Eleven Compare
The table below is the guide in miniature. Platform counts and prices come from each vendor's public pages, checked in August 2026.
| Tool | Starting Price | Platforms | Best For |
|---|---|---|---|
| Maeve Social | $25/mo flat | 9 | All-in-one scheduling, analytics, and inbox |
| Publer | Free; from $5/account | 13 | Budget multi-platform posting |
| SocialBee | $29/mo | 10 | Category-based content recycling |
| Buffer | Free; $6/channel | 11 | Simple scheduling on a budget |
| SocialPilot | $20/mo | 10 | Agencies managing many client accounts |
| Sendible | $35/mo | 10 | White-label agency reporting |
| Planable | Free; $39/workspace | 9 | Content collaboration and approvals |
| Loomly | $65/mo | 10+ | Team approvals and AI content |
| Later | $25/mo | 8, no X | Visual-first Instagram planning |
| Hootsuite | $99/user/mo, annual | 9 | Enterprise teams and governance |
| Sprout Social | $99/seat/mo | Broad, including Reddit and Snapchat | Enterprise analytics and listening |
1. Maeve Social, the All-in-One Pick
Maeve Social is an editorial desk for social media: one workspace where you plan, draft, and schedule for 9 platforms, then watch how everything performs. It covers Instagram, Facebook, LinkedIn, X, TikTok, YouTube, Threads, Pinterest, and Google Business Profile, and every post can be tailored per platform and previewed before it goes out. Eight of those networks get their own purpose-built scheduler rather than one generic queue, so the TikTok settings, Instagram first comment, and YouTube details each live where you would expect.
The bundle is the argument. Analytics with best-time-to-post suggestions run on every plan. The social inbox pulls comments, DMs, mentions, and reviews from Instagram, Facebook, Threads, TikTok, YouTube, and Google Business Profile into one queue with reply, assignment, internal notes, and resolve. An AI assistant drafts captions and content with credits on every plan, and the Social Calendar, Grid Planner, recurring posts, supported first comments, and Media Room round out planning. Every plan also includes REST API, CLI, and MCP access.
Teams are where the pricing model shows. Standard at $99 covers 5 team members with roles, permissions, approval workflows, client review links where the client needs no account, and white-labeled PDF reports. Premium at $199 removes the user and social-connection limits. There are no per-seat or per-channel charges within a plan.
| Plan | Monthly | Social Connections | Users | Notable |
|---|---|---|---|---|
| Basic | $25/mo | 20 | 1 | Analytics, inbox, AI assistant, 800 AI credits |
| Standard | $99/mo | 50 | 5 | Approvals, client review links, white-label PDF reports |
| Premium | $199/mo | Unlimited | Unlimited | Team performance insights, dedicated success manager |
2. Publer, the Widest Coverage for the Least Money
Publer covers the widest platform range on this list at one of the lowest prices: 13 platforms, including WordPress, Telegram, Mastodon, and Bluesky. Professional starts at $5 a month, then $4 per extra account and $2 per extra team member. Business starts at $10, then $7 per extra account and $3 per extra member, and every 10th account or member is free.
The toolset is deeper than the price suggests: CSV bulk scheduling of up to 500 posts, recurring posts and content recycling, a built-in photo and video editor, and a browser extension. The AI text and image tools are included on Business, and Free and Professional users can connect their own OpenAI key instead.
The limits appear as you grow. There is no unified inbox for comments or DMs, analytics only arrive on Business, and per-account fees add up on large setups.
| Plan | Monthly | Accounts and Seats |
|---|---|---|
| Free | $0/mo | 3 accounts, no X |
| Professional | From $5/mo | $4 per extra account; $2 per extra member |
| Business | From $10/mo | $7 per extra account; $3 per extra member |
3. SocialBee, the Content Recycler
SocialBee organizes your content into categories, evergreen tips, testimonials, product posts, blog promotion, and recycles them on a schedule, which is its signature feature and a real time-saver for accounts that resurface the same material. It posts to 10 platforms including Bluesky and Google Business Profile, with Canva and Unsplash integration in the editor, RSS automation, and an AI caption generator called Copilot.
The category system takes a while to learn, and the interface can feel busy at first. SocialBee now includes AI content generation, analytics, and a social inbox on every plan. Bootstrap is still a single-user plan with 3 months of analytics history, while Accelerate adds 2 years of analytics, CSV import, bulk editing, a hashtag organizer, and post approvals. Pro adds 3 users, branded report exports, and internal notes. Extra users, workspaces, and profile bundles cost extra.
| Plan | Monthly | Users | Social Profiles |
|---|---|---|---|
| Bootstrap | $29/mo | 1 | 5 |
| Accelerate | $49/mo | 1 | 10 |
| Pro | $99/mo | 3 | 25 |
4. Buffer, the Simple One
Buffer is one of the longest-running schedulers around, known for keeping things simple. It posts to 11 platforms including Mastodon and Bluesky, the interface takes an afternoon to learn, and the free plan covers 3 channels with the AI Assistant included.
The per-channel model is the thing to watch. Ten channels on Essentials run $60 a month, and the same ten on Team, the plan you need for approvals and unlimited users, run $120. At 1 to 3 accounts, $6 per channel is genuinely cheap. Past 10 channels it costs more than most flat-rate tools, and the analytics, inbox, and collaboration stay light throughout.
| Plan | Monthly | Users | Channels |
|---|---|---|---|
| Free | $0/mo | 1 | 3 |
| Essentials | $6/channel/mo | 1 | Unlimited |
| Team | $12/channel/mo | Unlimited | Unlimited |
5. SocialPilot, the Agency Workhorse
SocialPilot is built with agencies in mind: client management, white-label reports from Premium, and CSV bulk scheduling of up to 500 posts from Standard. It posts to 10 platforms including Threads, Bluesky, and Google Business, and the tiers scale from 5 accounts at $20 a month to 40 accounts at $200. Every plan also includes 500 or more AI credits and access to SocialPilot's MCP server.
The trade-off is polish. The interface can feel cluttered, the analytics stay shallower than the enterprise tools, and the social inbox, which starts on Standard, covers routine engagement rather than deep community management.
| Plan | Monthly | Users | Social Accounts |
|---|---|---|---|
| Essentials | $20/mo | 1 | 5 |
| Standard | $40/mo | 3 | 10 |
| Premium | $100/mo | 6 | 20 |
| Ultimate | $200/mo | Unlimited | 40 |
6. Sendible, the White-Label Ladder
Sendible is the other agency-focused platform here, and its structural advantage is seats: every tier includes unlimited users, even the $35 Core plan. The Smart Compose Box previews each platform's version of a post, client approvals arrive from Plus, and agencies can white-label entire client dashboards as a paid extra on Elite and Enterprise.
Two things to check before committing. The jump from Core at $35 to Plus at $99 is the price of approvals and most team features, and the inbox, while it analyzes sentiment, has no Instagram DMs.
| Plan | Monthly | Social Profiles |
|---|---|---|
| Core | $35/mo | 6 |
| Plus | $89/mo | 18 |
| Premium | $199/mo | 42 |
| Elite | From $349/mo | 90 |
| Enterprise | From $800/mo | 300 |
7. Planable, Approvals First
Planable is built around content collaboration and visual approvals more than raw scheduling power. Posts appear as platform-accurate mock-ups, teammates and clients comment directly on them in real time, and paid plans offer optional or required approval flows. Multi-level approvals are reserved for Enterprise. It publishes to 9 platforms.
The pricing model is the caveat: Planable bills per workspace, so every extra brand multiplies the cost. The free plan caps at 50 created posts total, Basic caps each workspace at 60 posts a month, and Pro caps it at 150. Analytics and the social inbox are paid add-ons, so the total can rise if you need reporting and engagement alongside approvals.
| Plan | Monthly | Users | Notes |
|---|---|---|---|
| Free | $0 | Unlimited | 50 posts total, 1 workspace |
| Basic | $39/workspace/mo | Unlimited | 60 posts per month, 4 pages |
| Pro | $59/workspace/mo | Unlimited | 150 posts per month, 10 pages |
8. Loomly, Structured Approvals and AI
Loomly leans into content workflows: post ideas when the calendar runs dry, optimization tips as you draft, per-post comment threads, and approval workflows on every paid plan. It supports 10 or more channels and now bundles AI captions, full-post and image generation, a unified inbox with AI replies, advanced analytics, recurring posts, and social listening.
The pricing structure is the deciding factor. Starter at $65 a month covers 3 users and 12 accounts, which is reasonable for a small team. The next tier is Beyond at $332, a $267 jump with nothing in between, so growing past Starter is expensive. There is no free plan; the current trial runs for 7 days without a card.
| Plan | Monthly | Users | Social Accounts |
|---|---|---|---|
| Starter | $65/mo | 3 | 12 |
| Beyond | $332/mo | Unlimited | 60 |
9. Later, Visual Planning Without X
Later began life as an Instagram visual planner and still leads with that: a drag-and-drop calendar, Instagram Story and Reel scheduling, a media library with labels and search, and the Linkin.bio page builder. Profiles bundle into social sets, one account per platform per set, which suits single brands and confuses everyone else.
The catch for this list's purpose: Later dropped X entirely, and no tier brings it back. Analytics stay light on lower plans, and the inbox and approvals wait for Growth at $50. For visual-first brands living on Instagram, TikTok, and Pinterest it fits naturally; for a genuinely multi-platform strategy it is restrictive.
| Plan | Monthly | Social Sets |
|---|---|---|
| Starter | $25/mo | 1 set, 8 profiles |
| Growth | $50/mo | 2 sets, 16 profiles |
| Scale | $110/mo | 6 sets, 48 profiles |
10. Hootsuite, the Enterprise Name
Hootsuite is one of the biggest names in the category, and the case for it is governance at scale: permissions, approval chains, listening with sentiment on every plan, ad management, and a broad range of integrations. It posts to 9 platforms including Threads and Bluesky.
The pricing asks a lot. Standard is $99 per user a month on annual billing for 10 accounts, monthly billing costs more than the advertised rates, and the features structured teams switch for, approval workflows and 350-post bulk scheduling, sit on the $399 per user Advanced plan. There is no free plan.
| Plan | Price per user/mo, billed annually | Social Accounts |
|---|---|---|
| Standard | $99 | 10 |
| Professional | $199 | Unlimited |
| Advanced | $399 | Unlimited |
| Enterprise | Custom | Unlimited |
11. Sprout Social, the Analytics Heavyweight
Sprout Social is the enterprise analytics pick: a custom report builder, social listening as a paid add-on, sentiment analysis, CRM-style contact management, and a Smart Inbox that unifies messages across networks. Publishing is competent, but analysis is why teams pay for it.
And they pay per seat. Essentials at $99 omits the Smart Inbox and collaboration workflows, so the realistic entry point is Standard at $249 a seat on monthly billing, capped at 5 profiles. Professional at $399 lifts the profile cap and adds multi-step approvals, and Advanced at $499 adds sentiment, automation rules, and the API. Five people on Standard cost $1,245 a month. For enterprise analytics and customer care it genuinely leads; most teams do not need that depth at that price.
| Plan | Price per seat/mo | Social Profiles |
|---|---|---|
| Essentials | $99, $79 annual | 5 |
| Standard | $249, $199 annual | 5 |
| Professional | $399, $299 annual | Unlimited |
| Advanced | $499, $399 annual | Unlimited |
What 10 Accounts Actually Costs
Pricing pages can be misleading, so here is the real monthly bill for a common setup: 10 social accounts managed by a team of 3.
The pattern is hard to miss. Per-user and per-seat models cost five to ten times more than flat-rate tools once a team is involved, and the cheap-looking per-channel and per-account models sit in between.
| Tool | Pricing Model | Cost | Notes |
|---|---|---|---|
| Maeve Social | Flat rate | $99/mo | Standard: 50 connections, 5 users, approvals included |
| SocialPilot | Flat rate | $40/mo | Standard: 10 accounts, 3 users |
| Loomly | Flat rate | $65/mo | Starter: 12 accounts, 3 users |
| Publer | Per account | About $72/mo | Business: 10th account free, extra members $3 each |
| Sendible | Flat rate | $99/mo | Plus: 18 profiles, unlimited users |
| SocialBee | Flat rate | $99/mo | Pro: 25 profiles, 3 users |
| Later | Social sets | $55/mo | Growth plus one extra user: 16 profiles in 2 sets, 3 users |
| Planable | Per workspace | $59/mo per brand | Pro: 10 pages, 150 posts per month, unlimited users |
| Buffer | Per channel | $120/mo | Team at $12 per channel for approvals and 3 users |
| Hootsuite | Per user | $297/mo | Standard, annual billing, 3 users |
| Sprout Social | Per seat | $747/mo | Standard, monthly billing, 3 seats |
Pricing Traps to Watch
Whichever way you lean, check the model against your growth plans before you commit.
Matching a Tool to Your Situation
Eleven options is a lot, so shortlist by what you are.
Switching Without Dropping Anything
Moving from native posting, or from a tool that is not working out, is less painful than it sounds. Your accounts, followers, and published posts live on the networks, not in the tool.
How We Compared These Tools
Every tool here was weighed on the same things: platform support, and what you can actually post to each network; pricing transparency, meaning the model, how costs scale, and where the gaps and add-ons hide; feature depth across analytics, inbox, AI, and collaboration; and what happens to the bill in practice when you add five more accounts or three more people.
Prices and plan details come from each vendor's public pricing page, checked in August 2026, using monthly billing unless noted. Maeve Social is our product, and the fair reading of this list is that we win on bundled value and flat pricing, and lose to Publer on raw platform count and to Sprout Social on analytics depth.
Frequently Asked Questions
The questions that come up most when teams shop for a publish-everywhere tool.
There is no single best app for everyone. The right pick depends on how many platforms you run, how big your team is, and what you need beyond publishing. If analytics, an inbox, and collaboration matter as much as posting, choose a tool that includes them without per-seat or per-channel fees. If you only need to queue posts for a few accounts, a simple tool with a free tier will do.
Either way, test the tool against your actual weekly workflow before you commit. The trials exist for exactly that.
Related tools
The Maeve Scheduler
One composer for 9 platforms, with per-platform tailoring, previews, and dedicated schedulers for each network.
The Maeve Composer
Write once, then adjust captions, hashtags, and media per network with the settings each platform actually needs.
Maeve Social Pricing
Flat plans from $25 a month, with analytics, the inbox, and the AI assistant included on every plan.



