Approvals for your team and your clients

A way to make sure content is checked before it goes out. Content goes through a review made of stages, each one either your team or your client, and it cannot publish until every stage has said yes.

No. Build a workflow once and Maeve picks it up for you. Workflows are checked from the top and the first one that matches runs, so you can say client content always gets two stages while stories only need one.

Yes. A required workflow cannot be changed on the post, so nothing it matches can be scheduled or published until the review is done. A suggested workflow fills itself in and can be changed by whoever is sending it.

Both work, per stage. Any one approves, everyone approves, or everyone approves in order when the sequence matters.

They request changes and write what needs changing. The content goes back to whoever made it, publishing pauses, and the review starts again from the first stage when a new version is shared. There is no reject button.

Every new version drops a what changed card into the thread. The caption is diffed word by word, and media, post type and schedule changes are listed. Moving only the time keeps the approvals valid.

Open the link in their email. No account, no password. They see the posts shared with them, approve or request changes, and can leave a note. They never see your internal messages.

A manager can override an item, which approves it and skips every remaining stage. The reason is required and everyone in the review can see it.

Each stage can send a reminder after a set number of days, and you can send one by hand at any point. A review can also have a closing time, after which it closes on its own.

On the content itself. The thread holds every approval, every request for changes, every version shared and every override, with the reasons and the times.

Managers and editors can send a review to a client and decide on one. Creators can ask their team for a review and decide. Only managers can override. Viewers can read.

It is the same thing. A client stage is how your client gets involved, as part of the same review your team is working through.

Standard and Premium. Team and client review workflows are on the Standard plan and above, and the pricing page has the comparison.