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Facebook Image Sizes (2026)

The Facebook cover photo size is 851 x 315 pixels, the profile picture is 320 x 320, feed images work best at 1080 x 1350, and Stories are 1080 x 1920.

Facebook crops the same upload differently on desktop and mobile, which is why a cover photo that looks right on your laptop loses its edges on a phone. The tables below give the upload size for every Facebook surface, plus the display crop you are actually designing for.

Sizes checked against platform documentation | July 2026

Facebook Page Image Size Recommendations (2026)

The two images every Page has, plus the covers for groups and events.

FormatSize (px)RatioNotes
Profile picture320 x 3201:1Displays at 176 x 176 on desktop and 196 x 196 on mobile, cropped to a circle. Keep the subject centered.
Cover photo851 x 3152.7:1Displays 820 x 312 on desktop and 640 x 360 on mobile, which trims the sides. Keep text and faces in the center. Minimum 400 x 150.
Group cover1640 x 8561.91:1Center-cropped on smaller screens, so pad the edges.
Event cover1920 x 10051.91:1Shown wide at the top of the event page.

Facebook Post and Feed Image Sizes

Facebook accepts several shapes in the feed. Portrait takes the most screen space on mobile, which is where most of the audience is.

FormatSize (px)RatioNotes
Portrait post1080 x 13504:5The tallest feed shape and the best default for reach.
Square post1080 x 10801:1Safe everywhere, including shares into groups.
Landscape post1080 x 5661.91:1The smallest feed footprint. Use it only when the image is genuinely wide.
Link preview image1200 x 6301.91:1The og:image size for shared links.

Facebook Stories and Reels Sizes

FormatSize (px)RatioNotes
Story1080 x 19209:16Keep text and stickers out of roughly the top and bottom 250 pixels, where the profile ring and reply bar sit.
Reel1080 x 19209:16Same canvas as Stories. The caption and buttons cover the bottom of the frame.

Facebook Ad Image Sizes

FormatSize (px)RatioNotes
Feed ad1080 x 10801:1Meta also accepts 4:5 at 1080 x 1350 for feed placements.
Carousel ad card1080 x 10801:1Every card in the carousel shares the square crop.
Stories ad1080 x 19209:16Full-screen vertical, same safe zones as organic Stories.

Facebook image size FAQ

What size is a Facebook cover photo?

Upload 851 x 315 pixels. Facebook displays it at 820 x 312 on desktop and 640 x 360 on mobile, so the sides get trimmed on phones. Keep anything important in the center of the image.

Is a Facebook banner the same as a cover photo?

Yes. Banner, header, and cover photo all refer to the same wide image at the top of a profile or Page, and the size is the same 851 x 315 pixels.

Why does my Facebook cover photo look cropped on mobile?

Mobile shows a taller, narrower window of the same image, roughly 640 x 360, so Facebook cuts off the left and right edges that desktop shows. Design with the center as the subject and treat the outer edges as disposable.

What is the best size for a Facebook post image?

1080 x 1350 pixels at 4:5. It is the tallest shape Facebook allows in the feed, so it takes the most screen space on mobile. Square 1080 x 1080 is the safe alternative.